Ubersuggest and Semrush are two of the most popular SEO tools. They have made a big name in the market because of their SEO features.
Both Ubersuggest and Semrush provide you with the tools and information you need to get started.
It is no wonder that many digital marketers and bloggers turn to these SEO tools to improve the traffic to their websites.
In this article, we have compared the features and capabilities of both tools to help you decide which one is better and worth your time.
So without any further delay, explore the article to find out more!
Here are our top 3 Super Effective Keyword Research tools
1. Semrush – Largest keyword database in the industry
2. KwFinder – Best to find long-tail keywords
3. Keyword Tool Dominator – Best for finding new trending keywords
Summary
| SEO Tool Name | Ubersuggest | SEMrush |
| Founded | 2010 | 2008 |
| Plan Start From | 12 USD/ Month | Its plans start from $119.95. |
| Key Features | Domain overview, SEO keywords, SEO analyzer | Content Review, Keywords, and phrase Search, Search Engine Presentation, Web Inspect, Reporting |
| Website | Click Here | Click Here |
What is Ubersuggest?
Ubersuggest is one of the biggest traffic drivers presently. Ubersuggest was originally created to garner google suggest phrases.
Recently, entrepreneur Neil Patel bought it and enhanced its features.
Now, Ubersuggest specializes in producing new keywords suggestions. It helps in enhancing the market strategy with its decent keyword database.
Ubersuggest assists consumers in performing basic SEO analysis by providing a long variety of free SEO tools.
What is SEMrush?
SEMrush is one of the most popular SEO tools in the market. Founded in 2008, Its all-in-one feature makes it exceptionally superior in the world of SEO.
SEMRush is a comprehensive suite that can assist you in streamlining your marketing process.
SEO, advertising, social media, content, competitive analysis, and reporting are all covered.
According to the US Search Awards 2019, the MENA Search Awards 2019, and the SEMY Awards 2019, SEMrush is the finest SEO suite.
According to the Interactive Marketing Awards 2019, it is also the greatest digital tool.
Comparison of different features of Ubersuggest and Semrush
| Key Features | Semrush | Ubersuggest |
| Rank Tracking | ✓ | X |
| Organic Keyword Changes | ✓ | X |
| Backlink Audit Tool | ✓ | X |
| Keyword Difficulty | ✓ | ✓ |
| Keyword Suggestions | X | ✓ |
Pricing
| Cost Comparison Per Month | Semrush | Ubersuggest |
| Pro/Individual | $119 | $12 |
| Guru/Business | $229 | $20 |
| Business/Enterprise | $449 | $40 |
Which SEO Tool is Less Expensive?
Ubersuggest is less expensive as compared to Semrush. Semrush is fairly expensive as it provides a vast range of SEO services including Rank Tracking, Organic Keyword changes, Backlink Audit Tool, Keyword Tools.
However, if you only need Keyword Suggestions then Ubersuggest is the right option at an affordable price.
Detailed Comparison of Features
Some of the common features of both these SEO toolkits are discussed below:
Keyword Research
Keyword research is an SEO tool that finds what people are searching for and what is the quantity of searches for a particular topic or keyword.
SEMrush and Ubersuggest both give extensive keyword research tools.
SEMrush is renowned for its keyword research tools. It provides the most accurate data. Keyword search will provide all the metrics for that particular topic word.
SEMrush provides two tools for this purpose:
i. Topic Research-This tool helps you find trending topics or subtopics for your already selected topic.
ii. Keyword Magic Tool-This tool will help you find the right words to use in your articles, headings, and tags. SEMrush supports 42 databases with over 20 billion keywords in total.
Ubersuggest has its own unique keyword research tool. It is easy to use and requires very little or even no prior experience.
It generates thousands of keywords for your Main topic, sup-topics, headings, and tags.
SEMrush has a huge library of keywords for its users, while Ubersuggest has a simple and easy-to-use user interface.
For a developer who wants more keywords and more accurate data, we suggest SEMrush but if someone is new to the business and wants on-surface keyword research with an easy way to use the tool, we suggest Ubersuggest.
Both the toolkits have good Keyword research tools. You can choose which one you want to choose according to your needs and experience.
Backlink Analysis
SEMrush has a simple backlink analysis system. It can tell you about the backlink processes of both your websites and your competitors.
To analyze backlinks you just have to enter your domain name or the domain name of a website you want to analyze and select backlink analysis.
You will get an array of data that will tell you all about your backlinks. It will analyze weak and strong backlinks as well.
Read: SEMrush Pricing Review
Ubersuggest has an in-depth backlink analysis tool. It looks for source page, domain score, page score, link type, anchor text, and first and last seen.
This will give you all the data required for you to check backlinks on a particular website.
If you want to select a backlink tool from one of the two aforementioned toolkits and you are someone who wants easy-to-use and not a very in-depth analysis, it is better to use SEMrush.
However, if you want in-depth and accurate data you would want to use Ubersuggest.
Ubersuggest has probably the better backlink analysis tool, it is both simple and in-depth.
SEMrush’s toolkit is only simple and has an on-surface analysis of the backlink data. Overall looking for a backlink analysis tool, we would suggest Ubersuggest.
Competitive Analysis
SEMrush uses a keyword gap analysis tool to check for your competitor’s keywords. It is very simple and easy to use but also quite effective. It will find the trending keywords and compare them to your competitors’ and then give you plausible solutions.
Ubersuggest has a more in-depth competitive analysis tool. It is simple and very effective. It looks for organic keywords, monthly traffic, domain scores, and backlinks of your competitors and then helps you compare them with your data to find plausible and actionable ways to reach the top.
Ubersuggest has a better and more accurate competitive analysis tool. It provides you with extensive data on your competitor.
SEMrush also has quite an effective competitive analysis tool but has lesser data to work on.
If you are looking only for keyword comparison then SEMrush can provide you with that. But, if you are looking for a complete competitive analysis tool then Ubersuggest is the right toolkit to choose.
Pros and Cons of Semrush Vs. Ubersuggest
Pros and Cons of Semrush
Pros
- Most of the tools are in-depth
- Clean interface.
- SEO writing assistant
Cons
- More expensive than Ubersuggest.
- Some tools are not very easy to use.
Pros and Cons of Ubersuggest
Pros
- Much Cheaper than most of its competitors.
- Easy to use interface.
- Most of the tools provide in-depth data
Cons
- Some tools do not provide in-depth or accurate data.
Semrush Vs. Ubersuggest – Final Verdict
For a developer who wants to make their website on top of the search engines, it is important to choose a good SEO software suite.
SEMrush and Ubersuggest are two of the most competitive toolkits in the industry.
Although SEMrush has an advantage over Ubersuggest in some cases Ubersuggest is more eloquent and easy to use and is much cheaper in comparison to SEMrush.
Ubersuggest has a more user-friendly interface and its tools are way easier to use in contrast to many of the SEMrush tools.
Frequently Asked Questions
What is the difference between SEMrush and Ubersuggest?
SEMrush and Ubersuggest are both SEO toolkits. SEMrush is expensive and most of the time provides accurate data. Ubersuggest is much cheaper and has a relatively easier-to-use interface.
Is it necessary to choose only one SEO toolkit?
No, you can choose different SEO software suites for one particular task but that would cost a lot. Large business organizations that can produce enough from one website do use more than one SEO toolkits to enhance their performances.
Amit Gupta is the creator of Keyword-Research.org
Amit is a keyword research guru. After completing his high school certification, Amit spent half a decade learning about different ways to do keyword research for SEO and PPC. Before forming Keyword-Research.org, Amit worked for top Keyword Research companies for more than 10 years. When Amit is not helping people with their keyword research, he enjoys spending time with his family and friends.
